Launched in the late 50’s, the car changed the concept of city car in the world and immediately became part of the collective memory of all Italians who associate the 500 with la dolce vita or the sweet life. The re-launch of the car has triggered nostalgia in Italy. But, it is more than nostalgia that the Fiat 500 has to offer to its customers. The engines of the new 500 are Euro 5 ready and the car itself is the best in its class on safety parameters with 5 star EuroNCAP safety rating.
The car has been conferred with the title of ‘Car of the Year 2008’ in Europe and was also voted as one of the safest cars. The celebration of Fiat 500 was attended by top Fiat and Tata Motors officials along with the movers and shakers of Mumbai who signify the combination of success and style. Speaking at the launch, Mr. Rajeev Kapoor, CEO, Fiat India Automobiles Pvt Ltd, said, “The launch of the Fiat 500 fits perfectly in the Indian context as the company We are confident that this car, with is going through the process of transformation. it’s stylish looks, economical consumption figures, exceptional safety features and green credentials, will win a place in everyone’s hearts.”
The evening was compered by Mansi Scott and made special by percussionist Taufiq Qureshi and contemporary dancer Isha Shravani who all delivered performances befitting the car. The highpoint of the evening was the creation of a first-of-its-kind artistic impression using the Fiat 500 as a paintbrush on a 40×40 feet canvas. This unique painting was created by Jayesh Sachdev an upcoming modern artist who was inspired by the creativity and expression that embodies the Fiat 500. The car will be available in two trim levels– Lounge and Sport and will be powered by the 1.3 multijet engine capable of generating 75bhp of power.
The car will be equipped with “Blue & Me” the voice activated in-car communication system and infotainment. Fiat 500 will be available through the imported CBU (completely built unit) route and the company will facilitate the import of the car to the customer. Fiat has also made the provision of customizing the car to ensure the exclusivity of every Fiat 500. The launch of the 500 is the ideal pre-cursor to the introduction of the other much-awaited Fiat cars such as Bravo, Linea and the Grande Punto in the Indian market.
Download Fiat 500 Iconic Car In Glittering Function PDF
The car has been conferred with the title of ‘Car of the Year 2008’ in Europe and was also voted as one of the safest cars. The celebration of Fiat 500 was attended by top Fiat and Tata Motors officials along with the movers and shakers of Mumbai who signify the combination of success and style. Speaking at the launch, Mr. Rajeev Kapoor, CEO, Fiat India Automobiles Pvt Ltd, said, “The launch of the Fiat 500 fits perfectly in the Indian context as the company We are confident that this car, with is going through the process of transformation. it’s stylish looks, economical consumption figures, exceptional safety features and green credentials, will win a place in everyone’s hearts.”
The evening was compered by Mansi Scott and made special by percussionist Taufiq Qureshi and contemporary dancer Isha Shravani who all delivered performances befitting the car. The highpoint of the evening was the creation of a first-of-its-kind artistic impression using the Fiat 500 as a paintbrush on a 40×40 feet canvas. This unique painting was created by Jayesh Sachdev an upcoming modern artist who was inspired by the creativity and expression that embodies the Fiat 500. The car will be available in two trim levels– Lounge and Sport and will be powered by the 1.3 multijet engine capable of generating 75bhp of power.
The car will be equipped with “Blue & Me” the voice activated in-car communication system and infotainment. Fiat 500 will be available through the imported CBU (completely built unit) route and the company will facilitate the import of the car to the customer. Fiat has also made the provision of customizing the car to ensure the exclusivity of every Fiat 500. The launch of the 500 is the ideal pre-cursor to the introduction of the other much-awaited Fiat cars such as Bravo, Linea and the Grande Punto in the Indian market.
Download Fiat 500 Iconic Car In Glittering Function PDF
Tidak ada komentar:
Posting Komentar